Why Most Salespeople Lose the Deal in the First Minute

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Why Most Salespeople Lose the Deal in the First Minute

Most vehicle buying decisions are influenced within the first minute of the interaction, often before pricing or product details are even discussed. This article breaks down the subtle mistakes salespeople make at the very start of the conversation that immediately weaken trust and authority. You’ll learn how poor greeting structure, lack of direction, and reactive behavior silently cost deals. More importantly, it explains why clean control in the opening moments sets the tone for the entire sales process and dramatically increases close rates.